Thursday, 9 October 2014

The Film Industry

The Film Industry 

Production

The stages involved in producing a film are:
  • Pre-production- during this stage planning takes place. For example, a detailed schedule is produced and location, props, cast members and costumes are decided.
  • Production- this is the part where filming takes place
  • Post-production- during this part the film is put together by editing. Effects and sound is added during this process.
  • Distribution- this is the final stage where the film is released in cinema. 


Main producers of films in America: 

Dreamworks Animations 

Owners: Steven Spielberg, Jeffrey Katzenberg and David Geffen

Main studio: Glendale, California 


20th Century Fox 

Owners: Joseph M. Schenck, Darryl F. Zanuck and William Fox

Main studio Los Angeles, California, United States





If a film producer owns quite a big studio, which contains the latest technology and equipments needed in producing a film they'll be able to produce films that feature special or visual effects. Also, if your studio is very well known and popular, films that where created in the studio are likely to be very popular. 

An independent film is a professional film precaution that is produced mostly or completely outside of major film studios. 



Distribution

Distribution is when film distributers take the completed film and makes it available for viewing by an audience. This is done by marketing strategy.

Film distributers is an individual or a group of people who destribute a film.









The traditional way of distributing a film was by was by screening it in a movie theater












The newer way of distributing is on DVDs, Blue-Ray, television and computers (iTunes).








A film festival is where film-makers present their films for screening. The film-makers get the opportunity to screen their film in front of a real live audience and get reviewed by professional criticsFilm-makers whose films get accepted into a festival also get valuable press attention. This is good profile building for their upcoming film. 

Sometimes if a film is part of a series, the distributer may want to release the film on a key date, to follow the trend of the releases within the series. Distribution is an essential in the film chain. If a film-maker can't secure a distribution deal then their film can't be put into exhibition (screening) for the audience. 

Marketing

Maketing is the promoting and selling of the film.

Different types of marketing include:

Trailers
Posters 
Social Networking Sites
Bus Adverts 
Happy Meals (Synergy)


Films are promoted in different ways so that it is suitable for different audiences.


Some American films can promote their film to foreign audiences by having the tailer in a different language, such as Spanish.

In order for films to be mainly promoted at the younger generation, social media is used, as their mass users are younger people.

One of the ways films are promoted to range of different audiences is through synergy. For example,  films that are aimed at young children like 'The Lego Movie', the film may do synergy with McDonalds Happy Meal, this way the film gets promoted by McDonalds and McDonalds gets promoted by the film.


Exhibition

There are many ways in which an audience view a film. This includes:
  • Cinema
  • Television
  • Watching it online 
  • Download it it on iTunes 
  • Watching it on phones 
  • DVDs and Blue-Ray 

Box Office is a term that us used to refer to the commercial success of a film.The higher the return of the box office, the higher the success of the film. This is because the film is earning money through people paying money for the tickets to watch the film. Therefore if you have more people buying tickets, then more people are watching this film. 

People that invest into the film at the start of production, earn most of the money at the end when the film becomes a success. 

Cinemas make their money through different ways. One of the ways is through the tickets prices that they charge. They also earn money from selling refreshments. Cinemas are paid by some studios to advertise their trailers. 

Nowadays, people prefer to watch films at home. Cinemas try to encourage the audience to visit the cinema by highlighting key features and luxuries you can only find at the cinemas and not at home. This may include the VIP seats to the wide range of refreshments that they offer. 
Ancillary markets are non-theatrical markets for feature films, like home video, television, Internet streaming, airlines and others. As ancillary markets allow an audience to view a film other than the cinema, it means that once it stops showing in the cinema, the audience still can view it on different media platforms. 



British Film Institution 


The BFI is the British Film Institution.

The British Film Institute is a charitable organisation,  that encourage the development of the arts of film, television and the moving image throughout the United Kingdom.

This helps the British film industry to grow as it encourages them to create and produce more films. 






                        






No comments:

Post a Comment